Fair Trade contributes to sustainable development by offering better trading conditions and securing the rights of marginalized producers and workers – especially in the South. Fair Trade is more holistic understanding of intra-and-international trade, which aims to extend sustainable livelihoods to less privileged people, who are usually primary or secondary producers. Organizations who practice fair trade comply with the ‘Ten principles of Fair Trade’ which involve guidelines on production standards, value addition, fair pricing, and any other activities related to income generation. The standards are set to give a better deal to artisans, farmers, and producers who remain marginalized from mainstream domestic and international trade. The compliance of Fair Trade standards leads towards the realization of fair deal for artisans, farmers, and other producers for their products on the market.

Fair Trade Forum-India (FTF-I) is the National Network for Fair Trade in India. It works with more than 200,000 producers – artisans, farmers, and other producers – through more than 100 member organisations. FTF-I is a not-for-profit organisation, registered under the Societies Registration Act 1860.